It is with great excitement that the new Made in Cornwall Scheme, partnered with Cornish provenance promotion specialists Shop Cornish, went live on Friday 1st September 2023.
The Made in Cornwall Scheme, known for its long-established accreditation for products that are officially made here in the county, joined forces with Shop Cornish, who have built a great reputation for promoting Cornish provenance regionally, nationally, and internationally.
With a shared overlapping mission this collaboration is designed to take Made in Cornwall to new heights. Together they will be focusing on the importance of making and sourcing within the county and contributing to Cornwall’s circular economy, whilst having a united front in the advertising, promotion and showcasing of products and services that are authentically from Cornwall.
There have been some exciting developments bubbling away on the background and both organisations are extremely excited and proud to rebuild a much loved and well-established scheme with the members at its heart.
Their flagship Christmas Fair is due to take place at the renowned Truro Cathedral again this year from 1st – 2nd Dec and will be the pinnacle of the new launch where locals and visitors alike have the opportunity to purchase direct from our very own Authentic Cornish makers and producers.
The Made in Cornwall badge is a well-known and established icon, and many Cornish businesses already proudly wear the mark. However, there are still many more amazing businesses in the county that don’t realise that they are doing great things by supporting the local supply chains and making within the county. Made in Cornwall’s role is to ensure they are acknowledged for this, which in itself is a valuable a unique selling point and Shop Cornish are here to ensure that their story gets told.
The team behind Shop Cornish, headed up by Andrew Weaver of Live Events South West (Cornwall Home Shows, Cornwall Business Show, Fowey Christmas Market), have a 16-year history of working with and championing hundreds or Cornish brands. The team have a brilliant track record of delivery high quality well attended events and consistently high standards of marketing.
Andrew Weaver, director of Shop Cornish said “I wholeheartedly support the Made in Cornwall scheme and making a conscious choice to source and make here in Cornwall is, in my eyes, an essential part of looking after our region and the people within it. With globalisation moving at an alarming rate we need to stay ahead and protect the provenance, uniqueness and quality of the food, art, jewellery, and much more that Cornwall is renowned for. Working alongside the Made in Cornwall team will enable both the accreditation and promotion that many makers and producers need more than ever”.”.
Fraser Glennie, Cornwall’s Trading Standards Lead Auditing Officer added: “The re-launch of the pioneering Made in Cornwall scheme is a pivotal moment for Cornwall, and we are thrilled to be working with Shop Cornish to ensure that the scheme is developed to become more sustainable and relevant for years to come. Shop Cornish has a proven track record when it comes to promoting Cornish provenance and providing fantastic opportunities for local businesses to showcase their talents and, together, we can deliver valuable benefits for members, provide assurances of provenance to consumers, and help to protect and promote Cornwall’s outstanding reputation for creativity, quality workmanship and entrepreneurial spirit”.
The membership packages aim to provide businesses of all sizes an accessible marketing and accreditation outlet within a community that are uniting to protect the provenance of Cornwall’s makers and producers. A new website page and social media channels are being revamped and of which are now live and ready to share their members to the world. Membership packages available to Cornish businesses include official accreditation, licence to use the Made in Cornwall badge, industry support, priority booking at events, online profile pages, promotion across social channels and newsletter databases, all whilst providing a PR, news, and blog outlet for members.
A three year Made in Cornwall Membership is just £384 + vat including your audit and what’s even better is the current fantastic special Premium Package offer which includes both the Made in Cornwall and one year Shop Cornish Membership for just £550 + vat (saving £134 + vat!). Perfect for any business looking for the complementary combination of promotion and official accreditation.
If you would like to register your interest in being part of Shop Cornish and the Made in Cornwall Scheme, please contact hello@shopcornish.com or you can also find out more about Shop Cornish via www.shopcornish.com/made-in-cornwall